Tag Archives: advertising

May 12

I have been meaning to write here for a few days now but I simply couldn’t find a way around, I was either too busy working or too busy watching TV at home with Kat. Most of the times, I was too busy watching TV at home with Kat. We signed up for Netflix last month (in addition to our existing HBO subscription) and we have been having a great time in our couch, going through episodes of Bosch, The Fall, Games of Thrones, Broadchurch, and a few documentaries thrown in for good measure. We do love seating there every night to watch TV, it’s one of the things we do best.

When I haven’t been busy staring at the telly, I have been at work, trying to put together a proposal to apply for a grant awarded by a Danish organization to advertising professionals that want to undertake a year-long research project around a topic that can bring new perspectives to the advertising industry in Denmark. My boss suggested me to give it a shot so I decided to go ahead with it. After talking to a few people in the business, and pondering the kind of project I would enjoy doing, I finally settled on a topic I genuinely believe could be interesting to explore, mostly because I don’t know anything about it and also because it could give me the opportunity to travel around and talk to really smart folks.

My deadline is May 26 and so far I have most of the research done and a rough outline laid out, so all I have to do now is start writing. That is usually the trickiest bit, though. I spent a week going through articles, books, videos and academic papers, taking notes and trying to figure out what exactly the focus of my proposal was. It’s such a broad topic that it has been hard to narrow the scope down, but I think I have finally found a way. Maybe. I will start writing tomorrow and hopefully I will have a first draft ready next Monday, if everything goes well. Then it would be just a matter to make a few corrections, proof read and send it out. Wish me luck.

* * * *

Yesterday, I got an e-mail from the Venezuelan Embassy letting me know my new passport had arrived. This shouldn’t be an event, but in my case, it really is. You see, early this year I lost my passport so had to apply to a new one, but unlike most countries, mine takes forever to process such paperwork. It’s just the way it is. The estimate processing time was 3 months but surprisingly, it only took them a month to go through my application, make a new passport and send it back to Denmark. That is fantastic news. Why? Because before losing my passport, Kat and I had booked a trip to Paris next week and a trip to Madrid the week after, both of which we thought we were going to need to cancel as soon as we heard how long my new passport was going to take.

But then yesterday, I miraculously received a notification informing me the document was ready, and today I just went to the Embassy and picked it up. Which means I will get to go to Paris with Kat next week and see AC/DC playing at Stade de France. My first AC/DC show! I can’t begin to tell you how excited I am about this, and how much I am looking forward to visit Paris with Kat. I’m happy to go anywhere with Kat, really.

But Paris… va être parfait!

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July 3

Bloody hell, I have been busy these days. My friend Rodrigo flew in from London last week, to give a talk entitled “Science fiction and advertising and what we can learn from the real geeks”, and then stayed for six days in which we basically hung out, watched football and drank/ate loads. It was nice to see him after so long.

Alright, I’m off to present one of the projects I’ve been working on and then off to Roskilde for the first official night of the festival. Outkast is opening for The Rolling Stones tonight so it should be a fun evening, as long as it doesn’t rain. I’m nor particularly thrilled by the idea of sleeping in a tent floating on a river of mud, piss and poo so keep your fingers crossed for me, dear readers, and wish me sun.

PS.: Blondie, take care of yourself and Tangerine while I’m away x

UPDATE: Just came out of the meeting. How did it go? Well, let’s just say I NEED a drink.

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March 2

This week I realised I might actually be getting old. I fell sick for the second time in less than a month (on this occasion, I also got fever in addition to the mandatory snot + headache + sore throat + sneezing combo) and once I recovered from that, a couple of days later, I decided to go out and celebrate my friend Carlos’ birthday with a few drinks; we had a lovely dinner with Marisa, Anastasia, Marianne and Jana on Wednesday evening and then we agreed to meet again on Friday night for warm up drinks at his dorm before going out.

It sounded like a nice plan but I somehow managed to overlook the fact that Friday was also the day in which we were planning to say goodbye to Aaron with a few drinks at work; Aaron had been working at Advance for 6 years and now that he’s moving on, the agency wanted to show its gratitude by throwing a little party. It started with beers in the office, at four in the afternoon. That continued until eight in the evening, when we decided to take the party to Ruby and switch the beers for cocktails. I had 2 glasses of champaigne and two um-based cocktails before I said goodbye to the office bunch and headed over to Carlos’ dorm. Shortly after I got there, we started playing a silly game called “Flipping Cups” in which you drink shots of beer while you try to master the art of flipping plastic cups on a table. As I played, I could feel my brain slowly melting and by the time we decided to go out, around two in the morning, my whole system was well advance in the process of shutting everything down.

We took a cab to the Meat Packing district and as we cruised along the city, my stomach started showing the first signs of rebellion against alcohol. For a moment, I seriously wondered if I was going to be able to make it to our destination without splashing everything I had ingested all over the the car’s nice leather dashboard. Surprisingly, I managed to get my shit together and we arrived to Karriere without any embarrassing incidents but I had to leave shortly after we got in because I just could feel my body rapidly falling apart and my perception dramatically getting distorted. I had been drinking for twelve hours, after all.

Imagen

At work – this is how everything started…

 I walked out of the bar without saying goodbye to any of the guys, took a bus back home and just when I stepped out of it, I threw up on the street. Then I did again five minutes later. And then three more times after that, it was horrible. I spent all Saturday feeling sorry for myself but at least I managed to roll out of bed to meet Ash for a coffee in Norrebro, which was nice. I actually had tea, hoping it would make me feel better but in reality it didn’t make much of a difference; I was feeling crap before I drank it and felt crap afterwards. Got home, took a nap and then got ready to meet Carlos and the rest of the guys at Jana’s place, where she had organised a lovely dinner. I ate but decided not to drink any alcohol, which was a fantastic idea. Today, my body was very grateful for it.

After the last couple of weeks, I think it’s time for me to take it easy for a while. Fun comes at a price I’m usually pretty happy to pay but I feel like my health is starting to suffer a bit with all this crazy partying so from tomorrow onwards, I plan to be a bit more responsible with my drinking. Less quantity, less mixing, and maybe a little more sleep. I’m also going to make an effort to eat better and do some sort of physical activity other than bending my elbow, maybe tennis. We’ll see.

Oh, speaking of drinking responsibly, I finally managed to edit that episode of the GustaPOD I recorded with Nathan Cooper (Creative Director and founder of rubbishcorp) a month ago and it’s now online, in case you have a spare hour to listen to it. I had a great time talking to him and I think his music selection was very nice so, who knows, maybe you’ll enjoy it.

When you’re done with that, please take the time to listen to the latest Spiritualized record. It’s really, really nice…

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